BARCELONA, Spain — Grundfos LIFELINK and the mobile company Safaricom received the prize for ‘Best Product, Initiative or Service for Underserved Segments” from GSMA, an organization that represent the interests of mobile operators worldwide. The wining product was a unique water payment system built on Safaricom’s M-PESA platform and utilized in Grundfos’ LIFELINK water systems to allow people in developing countries to pay for clean water using their mobile phones.
“A highly tangible project solving a real problem and meeting a real need – definitely aimed at closing the access gap,” the judges said.
For Grundfos LIFELINK, the honor is a hearty pat on the back. General Manager Spencer Ochieng said he hoped it would help the company unlock more funding and financing to build LIFELINK units in the developing world.
“This is a great recognition that will give us the momentum we need for opening a few more doors in governments, NGOs and private companies so that we can … meet our goals of providing clean drinking water to many people who don’t have access,” Ochieng said.